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At Fisher College, we believe that college is more than just an education—it's a life-changing experience. For more than a century, Fisher has been changing lives by providing opportunities to students focused on the three most important aspects of a college experience: education, dedication, and life.

Esports Management Concentration

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Bachelor of Science in Sports Management

On-Campus in Boston

The explosive growth in Esports alongside the gaming industry has created a demand for business professionals with a strong understanding of the industry’s nuances. Students pursuing a Bachelor of Science in Sport Management (BSSM), Esports Management Concentration degree will graduate with the core sport and business fundamentals needed to work across industries while also having a leg up in understanding the sports industry and the growing role of Esports within it.

Core Courses

Course No.	Course Name
AC121	Financial Accounting
AC122	Managerial Accounting
CM105	Public Speaking
CS101	Computer Concepts and Applications
CS118	Introduction to Animation Design
CS245	Management Application and Information Systems
EC101	Macroeconomics
EC102	Microeconomics
MG201	Principles of Management
MK201	Principles of Marketing
SM101	Introduction to the Sport Industry
SM102	Introduction to the Business of Esport
SM205	Esports Management
SM302	Sport Sales
SM341	Esports Production
SM383	Convention, Event, and Trade Shows
SM403	Esports Law, Policy and Ethics
SM450	Senior Seminar in Sport Management
SM460	Sport Management Internship I
SM461	Sport Management Internship II

*Math is required if placed in MA003 or MA106

**SM, AC, CM, CS, FI, HR, MG, MK, PS and SO courses

May be fulfilled with a program-director-approved research project or a 400-level course.

Minimum credits required for graduation: 120

General Education Requirements

Course No.	Course Name
CM105	Public Speaking
CS101	Computer Concepts and Applications
EC101	Macroeconomics
EC102	Microeconomics
EN101	English I
EN102	English II
IS105	Common Experience
IS220	Preparation for Careers and Life After College
MA121	Basic Statistics
PS101	Introduction to Psychology
Math/Science/Computer Science Elective
English Elective
Humanities Elective
Science Elective
Social Science Electives (2)
Free Elective (6)

*Math is required if placed in MA003 or MA106

**SM, AC, CM, CS, FI, HR, MG, MK, PS and SO courses

May be fulfilled with a program-director-approved research project or a 400-level course.

Minimum credits required for graduation: 120

Learning Outcomes

Students in the Bachelor of Science in Sport Management (BSSM), ESports Management Concentration will have the opportunity to achieve the learning objectives of the Sport Management degree, in addition to the following concentration-specific learning objectives:

Identify strategies for how technology-based companies accomplish their goals
Explore the relationship that games play in society and the industry that produces them
Detail the role of the publisher and explore the complexities involved in promoting games and bringing them to the market
Recognize the part conventions and trade shows play in the marketing efforts of Esports and gaming companies

Esports Management Career Track

Growing gaming companies and Esports leagues involve a variety of key stakeholders, including game publishers, sponsors/advertisers, leagues, and teams. As the ecosystem continues to experience rapid growth, participating companies need capable marketing, sales, and operations professionals. Example career pathways could lead to becoming a Product Marketing Manager, Business Operations Analyst, Social Media Manager and even a Head College Coach.

Program Snapshot

Credits: 120
Learning Format: On Campus
Semester Length: 15 weeks
Typical Time to Completion:
4 years

Additional Information