Esports Management Concentration (On Campus)

Bachelor of Science in Sports Management: Esports Management Concentration

On-Campus in Boston

The rapid growth of esports and the gaming industry has created a strong demand for business professionals who understand the unique dynamics of this expanding field. The Bachelor of Science in Sports Management (BSSM) with an Esports Management Concentration at Fisher College equips students with essential business and sports management skills while providing specialized knowledge in the esports sector.

Studying on-campus in Boston offers students the opportunity to connect with industry professionals and access a thriving sports and gaming community, providing valuable networking opportunities as they prepare for their careers in esports and sports management.

Program Requirements

Program Courses

AC121	Financial Accounting
AC122	Managerial Accounting
CM105	Public Speaking
CS101	Computer Concepts and Applications
CS118	Introduction to Animation Design
CS245	Management Application and Information Systems
EC101	Macroeconomics
EC102	Microeconomics
MG201	Principles of Management
MK201	Principles of Marketing
SM101	Introduction to the Sport Industry
SM102	Introduction to the Business of Esport
SM205	Esports Management
SM302	Sport Sales
SM341	Esports Production
SM383	Convention, Event, and Trade Shows
SM403	Esports Law, Policy and Ethics
SM450	Senior Seminar in Sport Management
SM460	Sport Management Internship I
SM461	Sport Management Internship II

*Math is required if placed in MA003 or MA106

**SM, AC, CM, CS, FI, HR, MG, MK, PS and SO courses

May be fulfilled with a program-director-approved research project or a 400-level course.

Minimum credits required for graduation: 120

General Education Requirements

CM105	Public Speaking
CS101	Computer Concepts and Applications
EC101	Macroeconomics
EC102	Microeconomics
EN101	English I
EN102	English II
IS105	Common Experience
IS220	Preparation for Careers and Life After College
MA121	Basic Statistics
PS101	Introduction to Psychology
Math/Science/ Computer Science Elective
English Elective
Humanities Elective
Science Elective
Social Science Electives (2)
Free Elective (6)

Minimum credits required for graduation: 120

Learning Outcomes

Students in the Bachelor of Science in Sport Management (BSSM), Esports Management Concentration will have the opportunity to achieve the learning objectives of the Sport Management degree, in addition to the following concentration-specific learning objectives:

Identify strategies for how technology-based companies accomplish their goals

Explore the relationship that games play in society and the industry that produces them

Detail the role of the publisher and explore the complexities involved in promoting games and bringing them to the market

Recognize the part conventions and trade shows play in the marketing efforts of Esports and gaming companies

Esports Management Career Track: Build Your Future in the Expanding Gaming Industry

The Esports Management Career Track within the Bachelor of Science in Sports Management program prepares graduates to take on key roles across a variety of stakeholders, including game publishers, esports leagues, sponsors, advertisers, and teams.

Students will gain the marketing, sales, and operational expertise needed to thrive in this ever-evolving ecosystem. Career paths for graduates can lead to positions such as Product Marketing Manager, Business Operations Analyst, Social Media Manager, or even Head College Coach. With a solid foundation in both sports management and esports-specific knowledge, you’ll be equipped to contribute to the growth of esports organizations, gaming companies, and traditional sports teams involved in the esports space.

Whether you're interested in managing esports events, overseeing team operations, or helping gaming brands engage their audiences, the Esports Management Career Track gives you the tools and experience to succeed in one of the most exciting industries today. The program’s strong focus on real-world applications and industry partnerships ensures that you’re ready to make a meaningful impact in the world of esports.

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