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Program Mission & Learning Outcomes

Program Mission

The Bachelor of Science in Management program of Fisher College is committed to providing educational excellence through a carefully constructed business management core curriculum and selective concentrations.  This curriculum will provide a strong grounding in broad-based fundamental management knowledge and skills to prepare students for meaningful and productive careers as managers and professionals.

We make use of and build on the liberal arts foundation to develop students who have strong analytical skills, and who are able to think, write, and communicate clearly and effectively. Graduates will be able to combine the theory and practice of management with an interpersonal/ cross-cultural understanding of the diverse global environment in which we live, and will be well prepared for ethical decision-making.

Students hone their problem-solving and analytical skills through collaborative learning projects. They recognize the value of teamwork as they practice their leadership roles and abilities in various team-oriented activities. The Management program focuses on the active involvement of the student in the learning process and the effective application of management theory through a proactive program of experiential opportunities. Such tasks as simulations, library research, team presentations and computer projects in a variety of management settings allow the students at Fisher to combine theoretical “classroom” knowledge with practical real-world experience.

The Hospitality program supplements classroom learning with field trip opportunities, allowing students to gain valuable industry experience. This is accomplished through volunteer activities, hotel and site visits, one-day field trips, and a 120-hour travel-related internship. Additionally, the program is dedicated to helping students develop their critical and analytical thinking, communication, research, decision-making, and interpersonal skills.
  
 

Concentration Learning Objectives

Students in the Bachelor of Science in Management (BSM), Hospitality concentration will have the opportunity will achieve the learning objectives of the BSM, in addition to the following concentration-specific learning objectives:
 
  • Demonstrate principles of leadership and management in the operation of a hospitality business
  • Appraise and illustrate how to mitigate risk associated with lodging operations and the principles of hospitality law 
  • Demonstrate a general understanding of hospitality sales, marketing, and brand positioning
  • Recognize the importance of outstanding guest service quality, server-guest relationships, and ethics
  • Demonstrate effective written and interpersonal communication skills
  • Recognize the importance of goal setting and team-building
  • Demonstrate awareness of the various career opportunities and options within the hospitality industry
  
 

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