MK450 Senior Project

Prerequisites: Completion of 90 credits toward the Marketing degree or permission of the Program Director

Senior Project is the capstone experience for the Bachelor of Science in Marketing Degree. With the guidance of a faculty member, students will develop a research or experiential project which will demonstrate the knowledge and skills expected upon completion of the major. Satisfactory completion of this project, including a written and oral presentation, will demonstrate a solid understanding of the major. Students will gain confidence and skills to work with existing and emerging topics from the professional field, to do independent research and complex problem solving, and to communicate effectively.
3 Credit Hours


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